Working Together

 

Ricci’s new website is SheSales.com

My mission is to help you foster relationships with your customers, potential customers and social circles to build loyalty, confidence and trust.

Did you know? - By integrating various CRM (customer relationship management) and business intelligence components into its marketing initiatives, the second largest catalog retailer in the world, Fingerhut, cut it’s advertising expenses by 7% and increased profits by $3.5 million in just one year.  – Integrated Solutions, July 2001 by Jay McCall

 

———————-  WHAT WE’LL DO  ———————–

Step OneYour ListsWe start by categorizing your contacts into “Communcation Lists”

CustomersPotential CustomersFamilyFriendsVolunteer WorkOrganizations

Step TwoImportant DatesGather birthday & anniversary information

Automated remindersSend greeting cards

 Step ThreeEmail AddressesMaintenance and communication

Make sure all records have email addressesSend email newsletters, announcements & communicationsCorrect and update bounces

Step FourMarketing and promotionsTurn relationships into revenue

Concepts to build your listsReferral incentives – reward those who refer business to youAdvertising action - activities designed to make your advertising more effective and build your communication lists

 

 

————  TOOLS WE CAN USE  ————–

Proudly partnered with Send Out Cards & Swiftpage.

Contact Management(using the “Send Out Cards” system)

Unlimited categoriesContacts can belong to more than one categoryLow duplicate error rateTracks spouse & children (and their birthdays)

Greeting Cards(using the “Send Out Cards” system)

Over 8,000 cards to choose fromThey print, stuff & mailAdd logo or other picturesInsert optional gift card to major participating retailers (like Starbucks (r))Include an optional checkSet up an automated campaign so that cards are sent automatically at chosen intervals (great for automating your follow-up)

Online Collaboration(using Googledocs) 

Access documents and spreadsheets onlineKeep logs and running communicationsSet up a prospecting system

Email Newsletters(using the “Swiftpage” system)

Send newsletters to a spreadsheet of dataWorks with downloaded category databases from Send Out Cards and/or Googledoc spreadsheetsOver 65 pre-designed themed templatesOptional custom templatesSend up to 250 or 1,000 emails per day (or more)Open rate & click through reportingCan-SPAM compliant with opt-out management

As a client, I work with you on a regular basis to ensure that your system is set up and being utilized properly.  Together, we develop a plan, implement your vision and get to work creating a marketing system that allows you to measure results.  We’ll target your advertising and make sure your contacts don’t “fall through the cracks”.

So, are you ready to get started?  Let’s talk.